| 課程大綱Course Description： |
| 本課程將針對農產品採收後至消費者購買前的運銷歷程進行探討，說明農產品的內銷與外銷貯運模式差異，並藉由實地參訪農產品的產地、批發、拍賣過程，瞭解農產品的運銷過程，並藉由業師說明農產品內外銷實務經驗分享。 |
| English Outline： |
| This course explained that marketing progress of agricultural products from farmer to consumer and also explained the different marketing model between domestic market and export. This course is scheduled to visit farmer, wholesale and auction market, let students understand the transportation course. The industry lecturer explained the practical experience of domestic sales and export of agricultural products. |
| 本科目教學目標Course Objectives： |
1. 瞭解農產品運銷流程與模式
2. 熟悉農產品內外銷實務操作
|