In the last semester, we focused on the basic education of the subject, especially in the micro-curriculum mode to teach students the basic concepts and skills of marketing content and marketing and post-production marketing and commercial visual design. The core objectives of this semester are primarily to develop student ability to practice content marketing and We-media through grouping. The course is divided into two parts: the pre-media implementation and the later results exhibition. The implementation part is led by the instructor to run the media from the group, and teaches important concepts such as copywriting and background analysis. The post-course is mainly to train students to demonstrate their achievements and briefings. In addition to teaching briefing skills, students will be able to show the results of the course in the exhibition at the end of the period.